Our Story

I believe toddler clothing should be just as bold, fun, and resilient as the little ones who wear it. My journey started with a simple frustration—seeing our son’s clothes wear out too quickly from everyday adventures. From torn knees in his joggers to uninspired designs filled with trucks, dinosaurs, and sharks, I knew there had to be something better. So, I set out to create durable, stylish, and relatable toddler apparel that truly reflects the joy and chaos of childhood.

As a mom, I saw firsthand how quickly toddler clothes can wear down. The endless cycle of replacing pants with holes and shirts stretched out from play was exhausting. That’s when I discovered Polartec® fabric, a high-performance material trusted by outdoor brands for its strength and comfort. I thought—if it’s good enough for rugged adventures, it’s perfect for toddlers who put their clothes to the ultimate test.

But durability wasn’t enough. I wanted clothing that tells a story—a story that parents could relate to and laugh about. That’s why our designs are inspired by real-life parenting moments—from snack-loving toddlers to endless energy cycles of Play Eat Nap Repeat. We’re here to create more than just clothing; we’re building memories parents can hold onto.

Thank you for letting us be a part of those memories!

 

Kristine Sumiyoshi, Founder